DISRUPTING NEWS: CAN SOCIAL CONTENT REVIVE TV NEWS?

    1. Event Date
      Tue, Oct 16

DISRUPTING NEWS: CAN SOCIAL CONTENT REVIVE TV NEWS?

16 Oct 2018, 10:15 - 10:45

Palais des Festivals, Verriere Californie, Palais 5
Language:
English

Presented by Euronews - NBC

 

Building trust in our polarised world is a challenge facing us all. Politics has gone tribal, the echo chamber of social media is deepening the divide, and audiences are turning to alternative sources for news. So how can ‘mainstream media” transform to build trust on all sides?? 

This session will explore fresh, innovative - and controversial  - answers to this critical question. 

Deborah Turness is on a mission - to transform Euronews into “Europe’s Town Square”  where the tagline is “All Voices, All Views, All Welcome”, because Europe needs to talk. 

The promise: to be “unapologetically impartial” so all sides will take part. 

Bold innovation sits at the heart of this brand new vision that puts social media at the very heart of EVERYTHING.

 

 

Speakers

  • Deborah Turness

    Speaker

      1. Event
        MIPCOM
      2. Country
        North America
        • USA
      3. Speaker category
        Speaker

    President

    NBC News International

    Deborah Turness is the first President of NBC News International. In this newly-created role, she will work to globalize the NBC News brand and will...

  • Emmanuelle Saliba

    Speaker

      1. Event
        MIPCOM
      2. Country
        Europe
        • France
      3. Speaker category
        Speaker

    Head of Social Media Strategy

    Euronews

    Emmanuelle Saliba is the Head of Social Strategy at Euronews. In her role, she walks a fine line as a journalist between the company’s digital and...

  • Kate Bulkley

    Moderator

      1. Event
        MIPCOM
      2. Speaker category
        Moderator

    Media Commentator and Journalist

    KG BULKLEY

    An award-winning business journalist, Kate writes regularly for specialist publications, including DTVE and Broadcast Magazine in the UK. An...

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