Speaker Profile MIPCOM

Avril Blondelot

Job TitleHead Of Content Insight

Company NameGlance


Avril Blondelot is Head of Content Insight of Glance, the leading global TV audience and content research company. She heads a team of 20 people, experts in all genres of programmes and audience analysis worldwide. Among her remit, is the service NoTa which exhaustively tracks and detects all the new series launched on 550+ platforms and channels in the world. She joined Glance in 2010, working initially on the UK and Netherlands markets before continuing as Research Manager, Research Director and Head of Content Insight. Previously, she worked at Eurosport, France Télévisions and Louvre Museum. Avril specialised in the management of cultural organizations at Paris Dauphine. She also graduated from a tri-national programme from SKEMA Business School / Plekhanov Russian University of Economics / HTW Dresden and studied literature.


About the company:

GLANCE is the international data bank for television program broadcasts and audiences. GLANCE (previously EURODATA TV) was created in the early 90's by MEDIAMETRIE, the operator of the audiometric system in France. Today, GLANCE covers 7,000 TV channels in over 120 territories. In each country, the information comes directly from the national research institute measuring the television audience for the major players in its market.

Conference Sessions


    14-10-2019, 10:30 - 11:00, Esterel, Palais 5

    In partnership with Glance   Followed by Meet the Speakers   Don’t miss this exclusive presentation tracking the many ways to audience successes in a fast-c...

    • Language: English
      1. Event Date
        Mon, Oct 14
      2. Event Theme MIPCOM / MIPJunior
        Trends & Insights
      3. Event Type MIPCOM / MIPJunior
        Presentation / Study