Speaker Profile MIPJunior

Xiaoxuan Yang

Job TitleVice President

Company NameiQIYI.Inc.


Yang XiaoXuan is the Vice President of iQIYI.Inc and the head of animation department. Over the last 5 years at iQIYI, she has Invested in and produced many animation titles including "Ling Yu", "Beyond the Ocean", “RichBoom” , "TukTak Man" and "Deer Run". By chaining up various entertaining industries together like literature, film & television, anime & comic and game, explored the maximum synergy value of ONE IP with fully making use of the self-owned platform iQIYI. For now, the strategy of “Interaction among Film, Television & Game” has been brought up into a new high level;


About the company:

iQIYI, a provider of high-quality video and entertainment services in China, was established on April 22nd of 2010 in the spirit of “Joy & Quality”. Since its launch, iQIYI has actively promoted innovations in products, technologies, content and marketing to provide Chinese users with rich, smooth and high-definition online video experience. Currently, iQIYI has successfully built up a diversified business model to connect people with services including e-commerce, gaming, movie ticking, live streaming, online reading and so on

Conference Sessions


    13-10-2019, 15:00 - 15:30, JW Marriott, Renoir

    Understanding content and marketplace trends is essential when pitching your business to global companies. In these intimate sessions, key content executives sh...

    • Language: English
      1. Event Date
        Sun, Oct 13
      2. Event Type MIPCOM / MIPJunior
        Presentation / Study