The Wit List @MIPTV-MIPCOM

The (w)it list is a monthly selection by The WIT of 3 fresh, innovative and entertaining shows from around the world with high social media buzz, made just for the MIPTV/MIPCOM community.


  • Fresh TV - 3 fresh shows with highest social media buzz every month

    Discover the most innovative FORMATS with highest social media buzz around the world. August’s playlist features The Complainers, Channel 4 (UK), Secret Life of Cats, ITV (UK) and The World Wars, History (USA).


  • The Wit List - Playlist 30 details

    The Complainers, Channel 4, UK

    Pitch: Consumers’ factual series which meets some of the country's most persistent complainers and the organisations who deal with their complaints. Each episode deals with a different sector (Urban Transport, Councils, Utility Companies…) and follows new super-complainers.

    Social media buzz: According to the witspottER analytics, the reality series was among the top 5 most commented premieres of the week in social media in Europe (7,985 tweets).

    Premiere: Tuesday 27 May 2014
    Distributor: Shine International
    6 weekly 60-minute episodes

    Secret Life of Cats, ITV, UK

    Pitch: Following on from The Secret Life Of Dogs on ITV, this special narrated by actor Martin Clunes uses new filming techniques to uncover the cats' unseen activities.

    Social media buzz: According to the witspottER analytics, the one-off doc was the 3rd most commented premiere of the week in social media worldwide (9,355 tweets), improving the buzz activity of its dog-themed predecessor (6,300 tweets), and doing much better than Secret Life Of Babies aired on June 3

    Premiere: Monday 2 June 2014
    Distributor: BBC Worldwide
    60-minute one-off

    The World Wars, History, USA

    Pitch: Docu drama that examines the two World Wars as one contiguous timeline starting in 1914 and concluding in 1945, from the perspective of the unique men who came of age in the trenches and later decided the fate of a world on the brink of disaster: Roosevelt, Hitler, Patton, Mussolini, Churchill, Tojo, De Gaulle and MacArthur.

    Social media buzz: According to the witspottER analytics, the opener of the factual series was among the top 5 most commented premieres of the week in social media in worldwide, with a solid volume of 14,235 tweets.

    Premiere: Monday 26 May 2014
    Distributor: A&E Networks International
    6 daily 60-minute episodes.

  • All Wit List Playlists

The Wit List @MIPTV-MIPCOM

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