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A Tale of 3 Markets: Unscripted Programming in The US, UK and China

  • Unscripted TV programming is riding high at present with an explosion of new pay TV thematic channels seeking high volumes of relatively low cost programming; the appeal to linear TV channels of programming able to deliver high volumes of live viewers; and the promotability of factual programme brands off the TV screen. This report draws on a survey in three major markets offering major differences in terms of the programmes that work and the business models of the companies that commission them.

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