Up Close & Personal with Condé Nast Ideactive - The Future of Branded Transmedia

Branded transmedia

At its international debut, learn how Conde Nast Ideactive, an agency built on the Conde Nast DNA, evolves transmedia storytelling by fusing the latest digital technology and cultural foresight. Condé Nast Ideactive teams with RSA Films and Fourth Wall Studios to build the next immersive, transmedia ride. Using proprietary Fourth Wall technology, the partners have scripted a personalized, multi-dimensional experience that engages users on multiple sensory plains. The panel takes the audience through the creative, technological and logistical considerations as they discuss this project and implications for the future of storytelling, entertainment and advertising.


  • Janine Silvera, Vice President and Founder of Condé Nast Ideactive
  • Howard Goldkrand, Innovations Director, Modernista!; Co-founder SoundLab Cultural Alchemy
  • Sean Stewart, Head Writer and Founder, Fourth Wall Studios
  • Latest Videos

    Latest content

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Site Terms. Please note that by using this site you are consenting to the use of cookies.