DEFINING A HIT: NEW METRICS FOR SUCCESS

    1. Event Date
      Monday 16 October 2017

DEFINING A HIT: NEW METRICS FOR SUCCESS

16 Oct 2017, 09:45 - 10:45

Esterel, Palais 5
Language:
English

Measuring success amidst streaming, binge-viewing and multiple screens is a challenge: Streaming giants refuse to release viewership data. Content is diffused on every channel and digital platform. Viewers can decide when, and where, to watch their favourite content. In this volatile space, what are the gold standards for gauging the success or failure of shows? Hear from the experts!

Speakers

  • Patel Hema

    Speaker

      1. Event
        MIPCOM
      2. Country
        Asia Pacific
        • New Zealand
      3. Speaker category
        Speaker

    Managing Director

    Lightbox

    Hema is a leader in the media and technology space in New Zealand with a keen interest in the evolution of media and content with a desire to drive...

  • Seger Wared

    Speaker

      1. Event
        MIPCOM
      2. Country
        North America
        • USA
      3. Speaker category
        Speaker

    CEO

    Parrot Analytics

    Wared Seger is the co-founder and CEO of Parrot Analytics, a data science company that empowers media companies, brands and agencies to understand...

  • Vaulpré Frédéric

    Speaker

      1. Event
        MIPCOM
      2. Country
        Europe
        • France
      3. Speaker category
        Speaker

    Vice-President

    Eurodata TV Worldwide

    Frédéric Vaulpré is Vice-President of Eurodata TV Worldwide. Frédéric leads Eurodata TV’s international expansion, product development and is in...

  • Whittock Jesse

    Moderator

      1. Event
        MIPCOM
      2. Country
        Europe
        • UK
      3. Speaker category
        Moderator

    Editor

    Television Business International

    Jesse is editor of Television Business International, the leading magazine and digital news publisher for the worldwide TV sector. He has written...

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Site Terms. Please note that by using this site you are consenting to the use of cookies.